It’s a bit like how long is a piece of string, but what factors should you look at when considering which SEO professional in Norwich you should hire? How can you tell the difference between someone who actually knows what they are talking about, and someone who is simply talking a lot of nonsense?
It’s Not All About Reports, Look For Action:
The first thing you should always be looking for in any proposal from an SEO Company is simply action – you want the Company to actually be doing something on your behalf, rather than simply passing on endless reels of documentation on top of more documentation.
The proposal should clearly articulate what they will be doing and how many hours they will be spending on your SEO campaign each month (that’s right, SEO is a monthly activity) – the main aspect of the SEO proposal should always be on link building (which should also take up the majority of time in terms of monthly activity).
Avoid Anything With The Word “Mass”:
A lot of people often ask me how to avoid the invariable SEO scam artist, or rather the Company which is simply going to take your money and run – the truth is they are quite hard to avoid, but there are always certain things you can do.
Avoiding the word “mass” whenever it’s brought up is a good suggestion; any SEO Company that does “mass” anything e.g. “mass submissions”, “mass link building” etc should be ignored. SEO isn’t about submitting all the links you can possibly submit, it’s about creating quality links back to your web presence.
Go Local – Meet With Them!
Your first mistake is not actually meeting with the Company you are about to hire – you should always meet with any prospective supplier. So, your best option will always be to go local – do a search for “SEO Norwich”, or something similar, and pull together a list of results.
Then, simply start calling and making appointments (providing you like the look of the Company and you think they can provide a quality service).